Mitsubishi Fuso Announces New Diamond Value Parts Program for its Commercial Trucks

Program provides dealers with a source of quality replacement and service parts for FUSO medium-duty trucks, at a competitive price point.

Logan Township, NJ — Mitsubishi Fuso Truck of America, Inc. (MFTA) has developed a new repair and maintenance parts program for its medium-duty commercial trucks. Dubbed the Diamond Value Parts Program, its goal is to supply authorized dealers and service points with a line of FUSO work truck parts that provides substantial quality while offering pricing that allows them to compete more effectively with aftermarket maintenance and repair operations.

All parts included in the program are intended for use after expiration of the FUSO commercial truck warranty. Every product in the program has been vetted by Mitsubishi Fuso and each one offers quality and performance approved by MFTA. Total product lifetimes may be slightly shorter than those for Genuine Mitsubishi Fuso parts, but durability, performance and efficiency are nearly a match to the Genuine FUSO parts.

Len Doherty, Vice President, Parts Operations, at MFTA, states, “Even though we offer an industry-leading 5-year/175,000-mile (280,000-km) powertrain warranty, many FUSO owners keep their trucks well beyond expiration of our warranty. To help them keep their FUSO trucks in service even longer, we can now offer competitively priced maintenance and repair parts they can still trust, installed by factory-trained technicians. And our goal, as always, is to provide our customers with lower cost-of-ownership and the best owner experience possible.”

The Diamond Value Parts Program will cover more than 25 maintenance and repair parts, including air, fuel and oil filters, belts, hoses, brake pads, and more.

Hi-res photo can be downloaded here.

About Mitsubishi Fuso

Headquartered in Logan Township, NJ, Mitsubishi Fuso Truck of America, Inc. (MFTA) is a subsidiary of Mitsubishi Fuso Truck and Bus Corporation, Kawasaki, Japan, an integral part of the Daimler Trucks Division of Daimler AG. With a 25-year heritage in North America, MFTA is focused on delivering trucks with the lowest cost of ownership in their class. Its Class 3-5 diesel-powered, medium-duty cabover trucks are available through more than 200 dealer locations throughout the United States, Canada, and Puerto Rico. More than 100,000 Mitsubishi Fuso standard, 4-wheel-drive and crew cab trucks have been sold in North America to fulfill the transportation needs of a wide variety of businesses and industries, including beverage, catering, refrigerated and dry cargo delivery fleets, vehicle recovery, towing, pest control, plumbing, light construction and landscaping. For more information, visit http://www.mitfuso.com, follow FusoTruck on Twitter, or see our Facebook page.

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For more information:

Joshua T. Tregear, MFTA
Manager, Marketing & Communications
856-467-3965
jtregear@mitfuso.com

Ted R. Arnold, AB&C
Senior Account Supervisor
215-351-4212
tarnold@a-b-c.com